Purr Planet

Concept: Purr planet is a cat wellness brand focused on sustainability and reducing your kitty’s carbon "paw-print". Using playful illustration and expressive typography across all touchpoints, this brand enters the category from a fun perspective while helping the environment.

Skills: Brand development ~ Packaging Design ~ Illustration ~ Dieline production

Touchpoints: Cat food, Cat treat tubes, Cat supplements, Website, and Cat harness for walking